At times you need a little kick to jumpstart internal efforts but are not sure where to look for advice or best practices. We’ve got you covered - browse our workshops and pick the one that best suit your needs.
overview
No one knows what you do better than you. Still, sometimes it can be challenging to write in your brand voice. We’ll immerse you in some tricks of the trade and teach you how to write impactful on-brand blogs, case studies, social posts, website copy, or any other type of copy.
time scope
1 day
it's for you if
you want to be able to write high-value content to captivate your audience
you want content that appeals to your audience’s pain points and helps them move down the buyer journey
you want your key messaging and brand values to shine through across touchpoints
you want to learn copywriting frameworks and skills you can use to make your writing better, no matter what the copy is
you want to learn how to focus on outcomes and not features
you want to make sure you write SEO-friendly (and human-friendly) content
it's NOT for you if
you want to rely on bland AI-generated copy
you want to keep writing sales-y copy full of hyperboles and buzzwords
you only want to talk about your company and your services
you don’t want to build brand salience through consistency
you want to disregard your audience’s pain points and write without a strategy
deliverables
Copywriting Handbook tailored to your brand voice and values
Brand TOV Guide
process
CO-CREATE We start with a co-creation workshop with exercises to uncover your brand story and the new persona you’re going after.
COLLATE Based on all we discover, we add some strategy magic and collate findings into a Brand Audit Report with action steps.
VALIDATE Then we validate the personas through IDIs to make sure all the nuances and caveats are right and you’re set up for success before launch.
ACTIVATE Here’s where we give you all the tools you need for the launch - the finalized personas, the brand messaging and tone of voice that will take your brand to the next level.
tell us what you need
Find the solution that works for you:
Brand Strategy & Messaging
Refined brand story and winning long-term strategy to guarantee content with personality to get that sweet ROI.
